Every ocean is made by small drops, every big thing began small and hence, when you start your new business take small baby steps as mentioned below and be rest assured that you would never go wrong with it. Today the world is of niche markets where you simplify the lives of people in every possible manner by offering customised service in certain pain area of their lives. In addition to this what makes the niche business even better is the fact that you are expert in it and you are having super fun with it, for it is your passion!
Simple and uncomplicated service: Keep your service offering simple and uncomplicated. In niche market it is very important to keep yourself uncluttered and simple, as already the concept would be so new that people will take time to get acquainted to it and will need more time to be convinced about buying it. Hence, keep it simple sweets.
Create a targeted marketplace: Know your target audience well and clearly create a market place for them. As you would be the first one in this niche segment you will have to take responsibility of creating a platform where your clients can come and avail your service. Need target marketing.
Be the leader: Be and act like the leader, as you are so in more than one ways. It is important for you to lead this niche business with your experience and thought leadership which would help you do the right thing and bring yourself to the level where other new players epitomise you.
Be direct, clear and significant: When you communicate be clear and direct about what you do, what can people expect and what you deliver. Also make sure that you are speaking relevantly or else TG would lose interest in you.